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Discover the Ins-and-Outs and the Going-Arounds of the 2D Animation Industry Today
2D Animation for Business: Every Beginner Question Answered
Every business owner commissioning 2D animation for the first time arrives with the same cluster of questions. Some of them...
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The 12 Principles of Animation — And Why They Still Matter for Brand Video
In 1981, two Disney animators named Ollie Johnston and Frank Thomas published a book called The Illusion of Life: Disney...
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10 Things That Make a 2D Animation Actually Good (Beyond Just Looking Pretty)
Every element of a 2D animation — characters, environments, icons, typography, color — should feel as though it belongs to...
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Flat Design vs. Illustrated 2D Animation: A Style Decision Guide for Brands
Of all the decisions you will make in a 2D animation project, the choice between flat design and illustrated animation...
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The Anatomy of a Perfect 2D Animation Script
Ask any experienced animation director what separates the animated videos that convert from the ones that do not, and the...
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How 2D Animation Is Made: A Technical Walkthrough for Non-Animators
Most people who commission animation for their brand have never seen the inside of an animation production. They know what...
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